14x ROAS and ₹182,109 in Sales From the First 10 Days
We launched Laptop Clinic's first-ever paid ad campaign and turned ₹12,987 in ad spend into ₹182,109 in sales — generating 1,362 leads and 44 new customers in the process.
Client: Laptop Clinic Industry: Local Services (Laptop & Printer Repair, Multi-Location) Service: Meta Ads + Organic Content Strategy Engagement Length: Launched 19th February 2026 Result: 14x ROAS · ₹182,109 in Sales in first partial month
The situation
Laptop Clinic runs service centers fixing laptops and printers. Before this campaign, the business had never run paid ads — all growth had come from walk-ins, word of mouth, and local visibility. That’s a common and comfortable place to be, but it’s also a ceiling: without a predictable way to generate leads on demand, growth is capped by however much foot traffic naturally comes through the door.
The goal for LADR Media was straightforward but high-pressure: launch a brand-new ad account with zero historical data, and make it perform — not eventually, but fast enough to prove the channel was worth investing in long-term.
We went live on 19th February 2026.
The approach
Because this was a fresh launch with no prior data to lean on, we didn’t rely on paid media alone. Our approach combined two things running in parallel:
- Meta Ads, built for lead generation — not brand awareness, not “just visibility.” Every rupee of spend was pointed at driving actual repair leads, tracked all the way through to booked customers.
- Organic content, built for local trust — because a local service business lives and dies on trust, we paired paid spend with a content push designed to build visibility and credibility around the brand, so the ads weren’t the only thing carrying the weight.
This dual-channel approach matters for local, multi-location service businesses in particular. Paid ads bring in leads quickly; organic content builds the brand recognition that makes people actually convert when they see the ad, and keeps costs down over time as the brand becomes recognizable on its own.
The results — first partial month (19th–28th Feb 2026)
Performance marketing (Meta Ads):
| Metric | Result |
|---|---|
| Ad Spend | ₹12,987 |
| Sales Generated | ₹182,109 |
| Leads Generated | 1,362 |
| New Customers Added | 44 |
| ROAS | 14x |
| Margin | ₹112,579 |
The number that matters most here is the Sales Generated line. A ₹12,987 ad spend turned into ₹182,109 in sales — a 14x return — in a campaign that had only been live for 10 days with zero prior data to optimize against. For a business that had never run paid ads before, that’s proof the channel works, not just a promising early sign.
Visibility & brand presence (organic content, same period):
| Metric | Result |
|---|---|
| Views | 732,682 |
| Accounts Reached | 4,404,438 |
| Profile Visits | 4,220 |
| Link Taps | 548 |
| Saves | 1,393 |
| Shares | 2,086 |
| Likes | 3,524 |
| Follower Growth | 597 |
Over 4.4 million accounts were reached organically in the same window the paid campaign was running — meaning the brand wasn’t just running ads, it was becoming genuinely more visible across its market. This is the compounding effect we look for: paid media drives immediate leads, while organic reach builds the recognition that makes every future rupee of ad spend work harder.
Why this case study matters
Most businesses expect a “settling in” period when they launch paid ads for the first time — a few months of testing and tweaking before real sales show up. Laptop Clinic went from zero ad history to ₹182,109 in sales within its first 10 days of running ads.
That’s the result of not treating performance marketing as a standalone tactic — pairing it with a content and visibility strategy from day one, so the ad spend isn’t doing all the work alone.
